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Shopify & Pennylane: the dynamic duo to nail your eCommerce for Black Friday


Think Black Friday is all about great deals and flashy promotions? Think again! It's all about preparation, organization, and precise financial monitoring.


Connect Pennylane to Shopify with the help of Blendy digital accountant

And if you haven’t yet connected Shopify to Pennylane, it's time to seriously consider it.


Black Friday , which will take place this year on Friday, November 29, 2024 , is the perfect opportunity for e-commerce businesses to see sales skyrocket. But it's also be a nightmare when it comes to managing operations!


With all the incoming orders, returns, refunds, and cash flow management , accounting can easily spiral out of control. Fortunately, the integration between Shopify and Pennylane is here to turn that frantic rush into a smooth and profitable experience.



Shopify-Pennylane integration: automated and informed accounting


Behind every successful eCommerce business, especially during key periods like Black Friday, lies well-oiled processes, and one of the most crucial of these is financial management.


Shopify , one of world's most popular eCommerce platforms, allows you to set up your online store with ease. But as soon as sales start booming — especially during Black Friday — things can get complicated: orders flood in, invoices pile up, and financial tracking quickly becomes a never-ending headache.


Enter Pennylane, an accounting solution that, when paired with Shopify, allows you to automate the collection of your sales data. No more manual handling leading to errors and frustration.


Every sale, every invoice, every return is automatically synced to your accounting, providing you with an accurate snapshot of your performance at all times, even during the year's most hectic periods.



Key benefits of this synergy for Black Friday


A colossal time saving

Remember those hours spent manually re-entering every sale into your accounting software? With the Pennylane-Shopify integration, every transaction is automatically imported—even during the Black Friday rush.


No more tedious data entry, no more silly mistakes. Your time is precious, spend it with your customers and planning killer promotions, not plugging numbers.


Real-time KPIs

The key to successfully managing your eCommerce is to have a clear and precise vision of your finances, especially during a period of massive sales like Black Friday .


With Pennylane, you can track your key figures in real time, whether it’s your revenue, expenses, or profitability. Imagine having all the indicators in front of you that allow you to know where your business is at – and make the right decisions without waiting for the end-of-year report.


Clear financial reports

With the integration, you can generate financial reports that actually make sense of your data. Track the profitability of each Black Friday promotion, each marketing campaign, each investment—without having to struggle with endless Excel sheets. Financial analytics becomes child’s play.


Ensured and simplified compliance

For eCommerce sellers, staying compliant with tax and accounting regulations can quickly turn into a nightmare, especially when sales volumes spike during Black Friday.


By connecting Shopify to Pennylane, you ensure that all your transactions are correctly recorded and classified, making it easier to work with your accountant and preventing any nasty surprises when tax season rolls around.



Shopify + Pennylane + Blendy = The Trio of Success


As a partner of Pennylane and a specialist in eCommerce integrations, here at Blendy, English-speaking French CPA, we deeply understand the struggles of entrepreneurs in the sector, especially during Black Friday. Many started small, only to see their sales skyrocket. And with that growth comes complexity—complexity that we are committed to making manageable, even simple.


We don't just advise you to integrate Pennylane with Shopify . We support you with the setup, customization and optimization of this integration. We will also help you in connecting these two apps to your other eCommerce tools and apps, such as Stripe, GoGardless or Chargebee ... in order to create a smooth and efficient finance process.


During critical periods like Black Friday , we make sure that accounting is not just a necessity, but a real added value for the development of your business .


Growing SMEs: Why you should make the leap


For growing SMEs, every decision can significantly impact the future of the company. Integrating Shopify with Pennylane is one of those decisions that makes everyday management easier and avoids costly mistakes—even during intense times like Black Friday.


Instead of getting bogged down in exhausting admin tasks, focus on what really matters: strategy, sales, and customer experience.


Take action before Black Friday


Don’t let accounting be a roadblock to your company’s growth, especially during busy times like Black Friday.


Automate, visualize, and plan ahead with the Shopify-Pennylane integration.


Want to go even further? Blendy is here to support you at every step, making sure your accounting management is an asset, not a burden.


Contact us today and let us show you everything this integration can bring to make your Black Friday a total success.





With Blendy, English-speaking French CPA, take advantage of digital accounting to accelerate your financial process and develop your business.


Pennylane, Dex , QuickBooks and Stripe certifie , we support digital, e-Commerce, IT services, SaaS companies in France and internationally.


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