Hubspot
Hubspot is a CRM solution that needs no introduction.
HubSpot is an American company that offers a comprehensive suite of marketing, sales, and customer service tools bundled into an all-in-one platform.
Their goal is to help businesses attract, engage and retain customers throughout their journey.
Extremely efficient and intuitive, Hubspot covers all aspects of marketing, sales, finance, invoicing, nurturing, emailing and many other features:
Marketing Hub: This platform offers tools for social media management, content creation, marketing automation, lead generation, and tracking the performance of your campaigns.
Sales Hub: This part focuses on sales automation, lead management, creating sales pipelines, and tracking interactions with potential customers.
Service Hub: This section aims to help businesses deliver excellent customer service by providing tools for ticket management, knowledge base creation, satisfaction surveys and more.
CMS Hub: This platform allows businesses to create and manage their online content, including websites, blogs, and landing pages.
HubSpot is known for its inbound marketing philosophy, which focuses on creating quality content to naturally attract prospects and convert them into customers.
The company helped popularize this approach in the digital marketing space.
In summary
FOR WHAT?
CRM, Sales, Marketing
FOR WHOM?
Growing company, SaaS, eCommerce, IT service, French or international SME
